What should I say—about Seoul

How could visiting Seoul be described in a way that allows someone else to feel like they are right there? What to say? What perspectives to choose?

What Should I Say—About Seoul takes the reader on a path less traveled: The work and daily-life of Korean designers; but not just as a spectator. The book gives a glimpse into South Korean society that is not so common after all: Some of the insights into the Seoul work experience appear grim at places, colored by the ongoing pandemic that forced people to cut down on social interactions.

The experiences of Korean-German designers are also included in the book, and as a result, one could see that there is really no reason to think of Germany as a country that «has it all figured out.» The modern workplace can be a very mixed bag at times and bad working conditions plague the creative industry worldwide. Speaking about these experiences allows us to feel less isolated and work towards change

The book is based on the prototype of the same name. After reworking the existing articles and adding several new ones the book was published via Slanted Publishers.

Just as the prototype the book was created by Omid Fröhlich, Youjin Kim, and David Wiesner. Final Art was done by Clara Weinreich. The book’s release was accompanied by an exhibition at NOPLACE. After the first print run was sold out within the two months a second run was issued and is available at slanted.de

The photographies of the book were provided by Slanted Publishers.